How Small Brands Can Look Premium Without a Big Budget

Looking premium isn’t about spending more — it’s about choosing with intention. The most memorable brands aren’t always the biggest; they’re the ones that feel considered, consistent, and confident. If you’re a small business wanting that high‑end look without the high‑end invoice, here are the shifts that make the biggest impact. 1. Keep your brandContinue reading “How Small Brands Can Look Premium Without a Big Budget”

How to Use Luxury Tissue Paper (Part 2): Elevate the Unboxing Experience

Luxury tissue paper isn’t just a protective layer — it’s a branding tool, a sensory moment, and the first impression your customer gets when they open their order. In Part 1, we covered the basics. Now, let’s go deeper into the techniques that turn simple packaging into a premium unboxing experience. 1. Layering for VolumeContinue reading “How to Use Luxury Tissue Paper (Part 2): Elevate the Unboxing Experience”

How to Use Luxury Tissue Paper to Elevate Your Packaging

Luxury tissue paper is one of those small details that makes a surprisingly big impact. It softens, protects, elevates and adds a sense of theatre — all while costing very little compared to other packaging upgrades. When used well, it turns an ordinary unboxing into a moment that feels thoughtful, premium and unmistakably “brand‑led”. Here’sContinue reading “How to Use Luxury Tissue Paper to Elevate Your Packaging”

Fragrance Blotters vs Spray‑and‑Reveal Scent Cards: What’s the Difference (and Which Do You Need?)

When it comes to fragrance sampling, not all tester cards are created equal. Two of the most popular options — fragrance blotters and spray‑and‑reveal scent cards — serve very different purposes, even though customers often confuse them. If you’re a perfume brand, retailer, candle maker or car‑fragrance company, understanding the difference helps you choose theContinue reading “Fragrance Blotters vs Spray‑and‑Reveal Scent Cards: What’s the Difference (and Which Do You Need?)”

Why Rain Covers Are a Must‑Have for Retailers (And Why So Few Suppliers Offer Them)

By Print & Packaging Solutions When you run a retail business in the UK, you quickly learn one universal truth: the weather does not care about your beautiful packaging. Your customers can leave your store with a luxury paper bag, only to step straight into a downpour. And suddenly that premium bag — the oneContinue reading “Why Rain Covers Are a Must‑Have for Retailers (And Why So Few Suppliers Offer Them)”

What colour on brown kraft?

When deciding on what colour to use on a brown kraft, there are more interesting options than only black and white.Below are only a few of the projects we worked on and the colour options our clients decided to brand their packaging with.We can print up to 3 colours on our off the shelf products,Continue reading “What colour on brown kraft?”

Express Packaging Glossary

Whether you are starting a new business or developing a well-running one, you will be in a need of packaging, and here is a quick packaging glossary, that may help you to better understand what specification your packaging company is asking for. Aperture Handle: Body of the bag has a punched out section to beContinue reading “Express Packaging Glossary”

How to Outline Fonts in Illustrator

This might sound as it is not related to packaging, but if you would like to print a logo or any wording on your packaging, you might need to outline the fonts so the printer can use them as your artwork. Our customers are sometimes struggling to understand, what they suppose to do when weContinue reading “How to Outline Fonts in Illustrator”

Passion for packaging

There are so many projects we contributed to this year and the few last years but there is always at least 1 or 2 outstanding projects, we would work on all year round, and we are basically still finishing the last project, which is the Christmas Crackers below. Here at Print and Packaging, my colleaguesContinue reading “Passion for packaging”

Celebrate the Holidays Sustainably with These Easy Tips

With the holiday season in full swing, you may be looking for ways to celebrate more sustainably this year. Luckily, using paper is a simple, effective way to be a force for nature this holiday season – it comes from a plant-based, renewable resource that can be recycled up to seven times! To help sparkContinue reading “Celebrate the Holidays Sustainably with These Easy Tips”