How to Supply Artwork for Printing (A Simple Guide for Non-Designers)

Clear, print-ready artwork means sharper logos, better colours, and faster production. But we know terms like vector, AI files, and resolution can feel like a foreign language — so here’s the calm, human explanation your customers will actually understand. 1. Vector vs Raster — What’s the Difference? Vector artwork Think of it as mathematically perfect. It can scale from a businessContinue reading “How to Supply Artwork for Printing (A Simple Guide for Non-Designers)”

Why Pantone Colours Matter in Packaging (And Why Your Logo Looks Different on Every Material)

Colour is one of the most powerful elements of brand identity — but it’s also one of the easiest to get wrong. If you’ve ever wondered why your brand red looks perfect on your business cards but suddenly appears dull on kraft paper, or why your supplier asks whether you want Pantone Coated or PantoneContinue reading “Why Pantone Colours Matter in Packaging (And Why Your Logo Looks Different on Every Material)”

Why Branded Wooden Hangers Are a Small Detail That Make a Big Impact

When people think about premium branding, they often jump straight to packaging, bags, or labels. But one of the most effective ways to elevate your presentation — both in‑store and online — is also one of the most overlooked: branded wooden hangers. For small brands, they’re a simple, accessible upgrade that instantly adds polish, consistency,Continue reading “Why Branded Wooden Hangers Are a Small Detail That Make a Big Impact”

How to Use Luxury Tissue Paper to Elevate Your Packaging

Luxury tissue paper is one of those small details that makes a surprisingly big impact. It softens, protects, elevates and adds a sense of theatre — all while costing very little compared to other packaging upgrades. When used well, it turns an ordinary unboxing into a moment that feels thoughtful, premium and unmistakably “brand‑led”. Here’sContinue reading “How to Use Luxury Tissue Paper to Elevate Your Packaging”

What colour on brown kraft?

When deciding on what colour to use on a brown kraft, there are more interesting options than only black and white.Below are only a few of the projects we worked on and the colour options our clients decided to brand their packaging with.We can print up to 3 colours on our off the shelf products,Continue reading “What colour on brown kraft?”

Express Packaging Glossary

Whether you are starting a new business or developing a well-running one, you will be in a need of packaging, and here is a quick packaging glossary, that may help you to better understand what specification your packaging company is asking for. Aperture Handle: Body of the bag has a punched out section to beContinue reading “Express Packaging Glossary”

How to Outline Fonts in Illustrator

This might sound as it is not related to packaging, but if you would like to print a logo or any wording on your packaging, you might need to outline the fonts so the printer can use them as your artwork. Our customers are sometimes struggling to understand, what they suppose to do when weContinue reading “How to Outline Fonts in Illustrator”

The new way of spirits packaging

Today, I would love to talk about the packaging, that is here for years now but there is a new way, how to use it or where to use it. Since the pandemic is still here and not showing much vanishing, many spirit shops and distilleries had to shut down their brick stores and refocusContinue reading “The new way of spirits packaging”

What gsm is the best for your tissue/wrapping paper?

There are a few thicknesses when it comes to luxury tissue paper or wrapping paper, and today, I will explain a little bit regarding the gsm (thickness), and which is the best option for your product. 14gsm thick MG Tissue Paper is Acid-Free, however, it is not suitable for direct food use or wrapping. This typeContinue reading “What gsm is the best for your tissue/wrapping paper?”

Get ready for the Robot Dance

Get ready for the Robot Dance.It was such a fun to work on these new Paco Rabanne Parfume Boxes. And what is the author saying: Phantom : More than a bottle, our first connected fragrance Phantom is your thrilling ally, to keep by your side and collect.A game-changing design made with chrome, metal and black.Continue reading “Get ready for the Robot Dance”