When I joined our company a few years ago, I saw how many times we would reject an inquiry with short-run projects for custom boxes or luxury paper bags, and other products.We also saw how desperate some of the customers were to get these small projects done with local companies at affordable costs. Our focusContinue reading “Why small businesses and start-up companies matter”
Tag Archives: Bags
Podcast Episode: Why Rain Covers Are a Must‑Have for Retailers
Pip: Here at The Packaging Blueprint, we spend a lot of time thinking about what happens to luxury packaging the moment it leaves the shop — and it turns out the answer, in the UK at least, is often "it gets rained on." Mara: Majka has been writing about exactly that gap between the idealContinue reading “Podcast Episode: Why Rain Covers Are a Must‑Have for Retailers”
What “Luxury Packaging” Really Means
Luxury packaging isn’t just about thick paper, gold foil, or a perfectly tied ribbon. It’s about intention. Detail. The quiet confidence that comes from choosing the right materials — and knowing why they matter. In a world where every brand is fighting for attention, packaging has become more than protection. It’s a first impression, aContinue reading “What “Luxury Packaging” Really Means”
Why Pantone Colours Matter in Packaging (And Why Your Logo Looks Different on Every Material)
Colour is one of the most powerful elements of brand identity — but it’s also one of the easiest to get wrong. If you’ve ever wondered why your brand red looks perfect on your business cards but suddenly appears dull on kraft paper, or why your supplier asks whether you want Pantone Coated or PantoneContinue reading “Why Pantone Colours Matter in Packaging (And Why Your Logo Looks Different on Every Material)”
How Small Brands Can Look Premium Without a Big Budget
Looking premium isn’t about spending more — it’s about choosing with intention. The most memorable brands aren’t always the biggest; they’re the ones that feel considered, consistent, and confident. If you’re a small business wanting that high‑end look without the high‑end invoice, here are the shifts that make the biggest impact. 1. Keep your brandContinue reading “How Small Brands Can Look Premium Without a Big Budget”
Why Rain Covers Are a Must‑Have for Retailers (And Why So Few Suppliers Offer Them)
By Print & Packaging Solutions When you run a retail business in the UK, you quickly learn one universal truth: the weather does not care about your beautiful packaging. Your customers can leave your store with a luxury paper bag, only to step straight into a downpour. And suddenly that premium bag — the oneContinue reading “Why Rain Covers Are a Must‑Have for Retailers (And Why So Few Suppliers Offer Them)”
What colour on brown kraft?
When deciding on what colour to use on a brown kraft, there are more interesting options than only black and white.Below are only a few of the projects we worked on and the colour options our clients decided to brand their packaging with.We can print up to 3 colours on our off the shelf products,Continue reading “What colour on brown kraft?”
Top 14 Ways to Reuse your Paper and Plastic Bags
They don’t necessarily need to end up in the recycling bin. There are many ways how to reuse them and give them a second or even a third chance. Uses for Plastic Bags Protect your side view mirrors.During freezing weather, tie plastic bags around your side view mirrors to prevent them from frosting over. ItContinue reading “Top 14 Ways to Reuse your Paper and Plastic Bags”
How environmentally friendly is foil blocking?
Sustainable business processes are a key priority for self-aware businesses today, especially those that are keen to meet corporate social responsibility standards. This includes reviewing the materials used in product creation and identifying where more sustainable alternatives could be found and how production processes could be made more environmentally friendly. Foil blocking provides a strikingContinue reading “How environmentally friendly is foil blocking?”
Hot Stamping
If you ever wondered what is the procedure of hot foil stamping, you can check out this short video.This printing technique will add a luxury feel to any product from a simple envelope to a rigid presentation box.In the video, my colleague was applying the gold foil on a flat pack box with a hingedContinue reading “Hot Stamping”