When I joined our company a few years ago, I saw how many times we would reject an inquiry with short-run projects for custom boxes or luxury paper bags, and other products.We also saw how desperate some of the customers were to get these small projects done with local companies at affordable costs. Our focusContinue reading “Why small businesses and start-up companies matter”
Tag Archives: Custom packaging
Podcast Episode: Why Rain Covers Are a Must‑Have for Retailers
Pip: Here at The Packaging Blueprint, we spend a lot of time thinking about what happens to luxury packaging the moment it leaves the shop — and it turns out the answer, in the UK at least, is often "it gets rained on." Mara: Majka has been writing about exactly that gap between the idealContinue reading “Podcast Episode: Why Rain Covers Are a Must‑Have for Retailers”
How Small Brands Can Look Premium Without a Big Budget
Looking premium isn’t about spending more — it’s about choosing with intention. The most memorable brands aren’t always the biggest; they’re the ones that feel considered, consistent, and confident. If you’re a small business wanting that high‑end look without the high‑end invoice, here are the shifts that make the biggest impact. 1. Keep your brandContinue reading “How Small Brands Can Look Premium Without a Big Budget”
How to Use Luxury Tissue Paper (Part 2): Elevate the Unboxing Experience
Luxury tissue paper isn’t just a protective layer — it’s a branding tool, a sensory moment, and the first impression your customer gets when they open their order. In Part 1, we covered the basics. Now, let’s go deeper into the techniques that turn simple packaging into a premium unboxing experience. 1. Layering for VolumeContinue reading “How to Use Luxury Tissue Paper (Part 2): Elevate the Unboxing Experience”
How to Use Luxury Tissue Paper to Elevate Your Packaging
Luxury tissue paper is one of those small details that makes a surprisingly big impact. It softens, protects, elevates and adds a sense of theatre — all while costing very little compared to other packaging upgrades. When used well, it turns an ordinary unboxing into a moment that feels thoughtful, premium and unmistakably “brand‑led”. Here’sContinue reading “How to Use Luxury Tissue Paper to Elevate Your Packaging”
The new way of spirits packaging
Today, I would love to talk about the packaging, that is here for years now but there is a new way, how to use it or where to use it. Since the pandemic is still here and not showing much vanishing, many spirit shops and distilleries had to shut down their brick stores and refocusContinue reading “The new way of spirits packaging”
Hot Stamping
If you ever wondered what is the procedure of hot foil stamping, you can check out this short video.This printing technique will add a luxury feel to any product from a simple envelope to a rigid presentation box.In the video, my colleague was applying the gold foil on a flat pack box with a hingedContinue reading “Hot Stamping”
What are corrugated board grades?
What Are Corrugated Board Grades? A detailed guide to corrugated board grades / cardboard typesFind out more about the key component of your corrugated packaging – and how it influences everything from packaging costs to performanceIf you are using high volumes of packaging, chances are you will be familiar with corrugated cardboard.If you don’t, it is impossible to goContinue reading “What are corrugated board grades?”
Packaging ideas and behind the scene
Why a blog, when we have a business running for more than 20 years and our own website? Our website is showing the final products and the range of our products, and some basice information abou the the packaging. We would like to show those, who are insterested in, some facts from behind the scene.Continue reading “Packaging ideas and behind the scene”